Kotler, P., & Armstrong, G. (2017). Marketing (16a. ed.). Pearson.
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Citación estilo Chicago
Kotler, Philip, and Gary Armstrong. Marketing. 16a. ed. Mexico: Pearson, 2017.
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Cita MLA
Kotler, Philip, and Gary Armstrong. Marketing. 16a. ed. Pearson, 2017.
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Warning: These citations may not always be 100% accurate.