Marketing /
Gorde:
| Egile nagusia: | |
|---|---|
| Beste egile batzuk: | , |
| Formatua: | Liburua |
| Argitaratua: |
Mexico :
Thompson,
2006.
|
| Edizioa: | 8a. ed. |
| Gaiak: | |
| Etiketak: |
Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!
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MARC
| LEADER | 00000nam a2200000uu 4500 | ||
|---|---|---|---|
| 001 | SJ021476 | ||
| 003 | BCENT | ||
| 005 | 20090908023736.0 | ||
| 008 | 070815 es | ||
| 035 | \ | \ | |a (BCENT)21529 |
| 020 | |a 970-686-547-0 | ||
| 041 | 0 | |a ES | |
| 080 | |a 658.8 | ||
| 100 | 1 | |a Lamb, Charles W. | |
| 245 | 1 | 0 | |a Marketing / |c Charles W. Lamb, Joseph F. Hair, Carl McDaniel. |
| 250 | |a 8a. ed. | ||
| 260 | |a Mexico : |b Thompson, |c 2006. | ||
| 300 | |a xxix, 746 p. : |b il. ; |c 27 cm. | ||
| 650 | 4 | |a CONSUMIDORES | |
| 650 | 4 | |a PUBLICIDAD | |
| 650 | 4 | |a VENTAS | |
| 650 | 4 | |a ADMINISTRACION DE MERCADEO | |
| 650 | 4 | |a MERCADEO | |
| 650 | 4 | |a COMPETENCIA ECONOMICA | |
| 650 | 4 | |a VENDEDORES Y ARTE DE VENDER | |
| 650 | 4 | |a CANALES DE COMERCIALIZACION | |
| 650 | 4 | |a PRECIOS | |
| 700 | 1 | |a Hair, Joseph F. | |
| 700 | 1 | |a McDaniel, Carl | |
| 850 | |a BCENT | ||
| 852 | 1 | |a San Juan |b BCENT |h 658.8, L218 |p 035679 | |